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WTM LONDON · 3–5 NOV 2026 · EXCELBook a session
★ PLAYER 1: READY?

Meet us at WTM.
Leave with your free Walkway Dynamic Pricing custom report and plan.

Book a meeting with Walkway at WTM London and take 1–2 minutes to tell us about one of your products. We’ll prepare a one-page report tailored to it, and walk you through it at our stand.

INSERT COIN · 2 MIN

Get your pricing game plan at WTM

Tell us about one of your products, then book a meeting through WTM Connect Me. We’ll prepare a tailored pricing report and walk you through it at our stand.

Tell us about one product, then book your meeting at our stand.

LVL 1/3About you

About you

01ABOUT YOU
02YOUR PRODUCT
Is this a new product? (launched < 3 months ago)New product? (launched < 3 months ago)

Step 1 of 3 · takes about 2 minutes

Next, you’ll be taken to WTM Connect Me to sign in and arrange a meeting slot with Alegria, Brent, or Terry.
Once your session is booked, we'll prepare your report!

YOUR QUEST

1

Tell us about one product

1–2 minutes to fill in the form

2

Book your meeting slot

15 minutes at our stand

3

Get your impact report

We’ll walk you through it at WTM

YOUR REWARD

Your Dynamic Pricing Impact Report

🍦 Florence Gelato Making Experience

Expected revenue gains with dynamic price

+18%vs. current pricing

€10,000 → €11,800 total over 6 months.

Month 1Month 6

How you compare to similar experiences

14% below the median of similar experiences.

Your product €125
Similar experiences €145

Demand & seasonality

See when demand picks up — and slows down.

FlorencePeak: July

Sample figures only. Your report is tailored to your product and available data.

★ EXCLUSIVE · WTM ONLY

What you’ll get
when you meet us

Book a session at WTM London and walk away with all three.

Industry report

Our report on pricing trends across tours, activities and attractions.

REAL DATA · TAILORED

Dynamic pricing assessment, tailored to your product

Built from real data on the product you submit: how our algorithm would price it and the estimated revenue lift.

★ BONUS UNLOCKED

One month free of Walkway

Try Walkway on your own products, free for your first month.

1 MO FREE
MEET THE PARTY

Who you’ll meet at WTM

The Walkway team at our stand, ready to walk you through your report.

Pixel art portrait of Brent Boone

Brent Boone

CEO & Co-Founder

Brent leads Walkway's mission to transform how tours, attractions, and experiences approach pricing. He brings 14 years of leadership experience at Airbnb, launching and scaling new lines of business. Under his leadership, Walkway has powered millions of live prices and over $40M in booking value. His focus is helping operators unlock sustainable, profitable growth through smarter technology.

Pixel art portrait of Alegria Mora

Alegria Mora

Head of Growth

Alegria leads growth and strategic partnerships at Walkway, helping operators unlock new revenue opportunities. She brings over a decade of experience at leading experiences marketplaces, including Viator and Klook, building strong, mutually beneficial relationships with suppliers. Throughout her career, she has focused on helping operators grow their businesses through strategic partnerships and technology. Today, her focus is helping tours, experiences, and attractions accelerate their growth through smarter, data-driven dynamic pricing.

Pixel art portrait of Terry Donovan

Terry Donovan

VP of Product & Marketing

Terry leads product and marketing at Walkway, shaping how operators use technology to grow their businesses. He brings 15 years of travel technology experience across Expedia and Airbnb, leading global supply partnerships and building programs and tools that help suppliers succeed. At Walkway, he focuses on turning complex data into intuitive products that deliver measurable commercial results. His mission is to give operators the intelligence, automation, and control to grow more profitably.

CHOOSE YOUR POWER-UPS

Everything Walkway brings
to your pricing game

A quick look at what you’ll see in action at our stand.

PWR-UP 01Friday, January 9, 2026Gelato Making ExperiencePrice recommendation ⓘCurrent price€125Recommended price€149Increase by €24 (19.2%)

Dynamic pricing

Prices that move with demand, availability and booking pace, so every departure sells at the right price.

PWR-UP 02VentrataXolaPrioticketBókunWalkway Pricing Engine↗ Real-time price adjustments✦ Auto-pilot modeWEEKLY PRICE ACTIVITY

Integrated to your booking engine

Plugs into the booking engine you already use, and updated prices flow to all your sales channels.

PWR-UP 03Why this recommendation?↗Demand surgingSearches up 32% vs last week◇Competitors priced higherCompset median is $148Start times · 4 start timesStart timeCurrentRecommended✓ 9:00 AM$125$135

8+ signals refreshed 8 times a day

Demand, competitor prices, booking pace, market intel (e.g. competitor info and destination demand) and more, refreshed 8 times a day.

PWR-UP 04Pricing RulesAlgorithm SettingsMinimum PriceCurrent min$ 99$0        $99Maximum PriceCurrent max$ 99$0        $99

Operator controls

Set floors, ceilings and rules. Walkway recommends, you stay in charge of every move.

PWR-UP 05Thursday, June 4, 2026High opportunityEstimated Uplift ⓘ+$2,100+38% vs currentProjected extra revenue for this dateConfidence ⓘ84%HighPrice recommendation ⓘ

Estimated impact

See the expected uplift of each recommendation before you apply it, in your own currency.

PWR-UP 06Colosseum, Roman Forum & PalatineHill Guided TourFrench Group Tour★ 4.3 (248)YOUR PRICE ⓘMARKET AVERAGE€149€1416% abovemarket★ 4.4+0.3%MediumRATING COMPARISONDEMAND LEVEL

Competitive intelligence

See how your price compares to similar tours nearby, plus competitor sell-outs and discounts as they happen.

PWR-UP 07RevPAS over timeThis week vs. prior week— This week · PriorMonTueWedThuFriSatSun

Data Hub

Revenue, RevPAS, booking pace and lead time in one place, with no spreadsheets.

PWR-UP 08♧ AdminFull system access and team management capabilities⊙ Manage team members and permissions⊙ Configure workspace settings and integrations⊙ Access all products and pricing data⊙ Apply pricing recommendations across all products⊙ Manage billing and subscription⚙ Analyst

Multi-user

Bring your whole team in, from revenue to ops, each with the right level of access.

PWR-UP 09‹ January 2026 ›Mon1€125✓5€125✓Tue2€125✓6€149from €125Wed3€125✓7€125✓Thu4€125✓8€149from €125Fri5€125✓9€125✓

6-month rolling recommendations

A rolling half-year of price recommendations, kept up to date as demand shifts.

PWR-UP 01 / 09

HIGH SCORES

Real results from operators already playing with Walkway

$50M+

GBV powered by Walkway

300K+

bookings priced on Auto Pilot across operators

12M+

pricing moves made by Walkway

>50%

of pricing moves happen outside business hours

YOUR NEXT CHECKPOINT

Find us at WTM.

Come meet the Walkway team in the Tourshub section.

Stand S17-220
WTM exhibition floor plan. Walkway is highlighted in pink at Stand S17-220, within the Tourshub section, near the Future Stage.

Walkway · Stand S17-220 · Tourshub

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PRESS START ·

Game on at ExCeL London.

Fill in the form, pick a slot and your personalised dynamic pricing impact report will be waiting for you at our stand.

3–5 NOV 2026EXCEL LONDONSTAND S17-220
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